It’s a first: whisky made in France for the international market. Dreamed up by Jean Moueix, the heir to a major Bordeaux wine group, and Alexandre Sirech, who has headed up a series of famous spirits brands and is now involved in the production of Saint-Estèphe and Pomerol vintages, the whisky they have created – a ventealapropriete best-seller – has already reached cruising speed. We look back on a Made-in-France epic crafted by this pair of cherubs.